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EDITORIALS:
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“Elmansuri’s garments tiptoe between ceremony and rebellion — her research, spanning folklore, colonial archives and emotional archaeology, anchors the dreaminess with rigor. Elmansuri is building not just clothes, but universes — worlds where softness is also shield, where longing becomes structure.”
“The collection feels like a natural extension of Elmansuri’s design ethos, weaving her North African heritage with London’s creative energy — for this otherworldly designer, the only way is up.”
“Using repurposed and deadstock materials, she creates pieces that fuse ethical fashion with storytelling, resulting in garments that are ethereal, expressive, and rooted in cultural history.”
“Ruaa Elmansuri presented a collection that fused North African heritage with whimsical modernity — embellished velvets, bold taffetas, and silver details reimagined Amazigh traditions.”
‘The collection honours tradition and craftsmanship while promoting sustainable practices through exquisite hand-finished details — it offers a fresh, meaningful perspective on fashion.”
“Ruaa Elmansuri has mastered the balance between culture and modern appeal. Her SS26 collection is both rich with heritage and visually magnetic to a new-age audience — The designer brings a rare grace to the runway, one that feels rooted and futuristic all at once.”






























